Kate and Jonathan discuss what Walmart’s quarterly results say about its identity as a media brand or retailer or both. The partnership between Albertsons Media Collective and NBCUniversal is also explored with tensions around new digital signs at Toronto’s Union Station bus terminal and their use of facial-detection technology.
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Story One
Walmart’s ad business surges 53%, e-commerce growth tops 20% for 7th straight quarter
https://www.storyboard18.com/advertising/walmarts-ad-business-surges-53-e-commerce-growth-tops-20-for-7th-straight-quarter-84556.htm
Story Two
Albertsons and NBCUniversal introduce CTV closed-loop measurement
https://progressivegrocer.com/albertsons-and-nbcuniversal-introduce-ctv-closed-loop-measurement
Story Three
Digital ad using facial recognition in Toronto’s Financial District draws concerns, expert weighs in
https://nowtoronto.com/news/digital-ad-using-facial-recognition-at-torontos-union-station-draws-concerns-expert-weighs-in/
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