Netflix looks to Amazon; Google x Criteo; Ralph Lauren’s AI Stylist?

This is 40! Kate and Jonathan celebrate the 40th episode of This Week in Retail Media with a new theme song before delving into the biggest retail media-related stories.

September 20, 2025

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Key takeaways

This is 40! Kate and Jonathan celebrate the 40th episode of This Week in Retail Media with a new theme song before delving into the biggest retail media-related stories. Why are Netflix looking to Amazon Ads and what will Google and Criteo achieve with their new partnership? From these titanic announcements the two turn to the latest offering from Sam’s Club and discuss who really wants a Ralph Lauren AI stylist.

Registrations for What’s in Store for Retail Media Networks, part of Retail’s Big Show in New York on January 10th, are now open.

Story One
Amazon Ads and Netflix Partner to Offer Programmatic Buying on Netflix’s Ads Plan
https://about.netflix.com/en/news/amazon-ads-netflix-partner-offer-programmatic-buying-on-netflix-ads-plan

Story Two
Sam’s Club maps out growth with new stores and digital push
https://massmarketretailers.com/sams-club-maps-out-growth-with-new-stores-and-digital-push/

Story Three
Ralph Lauren launches conversational AI chatbot to provide styling advice
https://chainstoreage.com/ralph-lauren-launches-conversational-ai-chatbot-provide-styling-advice

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